Editing The Crackpet Show (section)

==Promotion==
[[File:CPS-HTF Fan Art Contest.png|thumb|200px|The Fan Art Contest poster by Vixa Games.]]
Prior to ''Happy Tree Friends Edition'', ''The Crackpet Show'' has been promoted on subreddits as being inspired by classic gore cartoons, with ''Happy Tree Friends'' being constantly namedropped<ref>[https://preview.redd.it/7jv8kxaoscx71.gif?format=mp4&s=2773db723f71860caeab1c4113054bc3006cb2c9 r/happytreefriends] ''"Inspired by classic gore-filled cartoons like Happy Tree Friends, The Crackpet Show puts players in control of mutated animals competing for fame and fortune - and their lives - on the most violent television show in broadcast history."'' (Vixa_Games)</ref>. It took until August 2023 for the collaboration news to be made official, preceded by an announcement<ref>''"THE CRACKPET SHOW… IS COMING BACK! STAY TUNED FOR NEWS ON 8.17.23 AT 7AM PDT / 10 AM EDT / 4PM CEST!"'' (bearplaster (08/15/2023), <nowiki>#announcements</nowiki>, Vixa Games Discord server)</ref> on Vixa Games' Discord server that ''The Crackpet Show'' would be receiving an update.

Since the announcement of ''Happy Tree Friends Edition'' on August 17, 2023<ref>''"Dear @everyone, you asked, we delivered! More than 8 months after the full release, we are ready to confirm the rumors circulating on the internet about our collaboration with Happy Tree Friends. Yes, it's absolutely true, and we are thrilled to announce it: https://store.steampowered.com/news/app/1390700/view/3657539010832859781"'' (bearplaster (08/17/2023), <nowiki>#announcements</nowiki>, Vixa Games Discord server)</ref>, the downloadable content continued to be promoted in the days leading up to its release date. Near the end of August 2023, ''Happy Tree Friends Edition'' got its own X ([https://twitter.com/htfedition @htfedition]) and TikTok ([https://tiktok.com/@happytreefriendsthegame @happytreefriendsthegame]) accounts dedicated to promoting it and related events. The X account is where most events are announced, with its main highlight being the Fan Art Contest where X or Instagram users were encouraged to draw fan art of ''Happy Tree Friends'' or ''The Crackpet Show'' and upload it with the hashtag <nowiki>#HappyTreeFriendsAreBack</nowiki>. The event was going to last up to September 20, 2023 until it was given an extension up to September 26, 2023 in order to give more users a chance to participate<ref>https://nitter.net/htfedition/status/1704469155800318375#m ''"❤️ IMPORTANT NEWS! ❤️ We've decided to extend FAN ART CONTEST until September 26th, giving more creators a chance to wow us with their genius artworks! Don't miss out, because you might just be the winner! <nowiki>#HappyTreeFriendsAreBack #HappyTreeFriends #HTF</nowiki>"'' (@htfedition on X/Twitter, September 20, 2023)</ref>. Users that managed to place top 10 after the event would be eligible to receive a copy of ''The Crackpet Show'' for any platform for free. Another notable promotional campaign is [https://nitter.net/htfedition/status/1703096424487903251#m a GIF tweet] depicting Cuddles and Bunny and with the caption, "If this tweet reaches 1 million views, we'll reach out to Mondo Media with a request to continue creating new <nowiki>#HappyTreeFriends</nowiki> Episodes!" implying that the ''Happy Tree Friends'' side would be able to continue beyond "Too Much Scream Time" if the tweet's requested view count was reached. Other than those and general ''The Crackpet Show'' news, the Twitter account also retweets some of the fan art with the appropriate hastag. Meanwhile, the TikTok account is used to post short clips promoting ''Happy Tree Friends Edition'', either using material or footage from the downloadable content or using clips of ''Happy Tree Friends'' shorts centered around the featured characters, like using ''[[Giggles' Valentine's Smoochie]]'' to represent Giggles.

Post-release, the htfedition account has held a couple more key giveaways, albeit with smaller participation to the point that the second post-release giveaway contest had no winners announced. It also posted daily to either promote ''The Crackpet Show'' or related Ravenage game discounts, fanwork, or as basic user engagement through questions or polls about ''Happy Tree Friends'', but it saw reduced activity on December 2023. One main highlight during post-release was a poll asking which ''Happy Tree Friends'' character users would like to see in ''The Crackpet Show''.<ref>https://twitter.com/htfedition/status/1719677437749956750 ''"What character would you like to see in the game? <nowiki>#TheCrackpetShow #HappyTreeFriends #HappyTreeFriendsAreBack</nowiki>"'' (@htfedition on X/Twitter, November 1, 2023)</ref> It was held on November 1, 2023 and featured the characters Flippy, [[Mime]], [[Lifty & Shifty|Lifty]], and [[Disco Bear]] as candidates. The poll lasted for a week, with Flippy winning as a result at 63.7%, while Mime got 15.6%, Lifty got 8.4%, and Disco Bear got 12.3%. This decision would lead to Flippy's (and Fliqpy's) inclusion in ''The Crackpet Show: Happy Tree Friends Edition'' released on December 15, 2023 as part of the base game's anniversary.